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I’ve been playing Empire Avenue for about 6 months, and it’s probably the main reason why I’ve become much more prolific at blogging, Tweeting, and generally getting more active within social media.
The premise of Empire Avenue is simple. Users are companies, and their [...]
There’s a phenomenally interesting post over on Econsultancy today about the massive influence that both social media and natural search have on overall traffic and sales for websites.
The post was based on a stack of aggregated data from TagMan from [...]
An online community is much the same as an offline community: a connected group of people with a shared interest. This could be a social group, people who like the same music, people who are interested in the same kind of sports, or people who share a [...]
Yesterday, I put up a quick post about WebTrends’ predictions about the Oscars based on social media mentions, in which I wrote that I thought that they would prove to be inaccurate. The predictions that WebTrends made were as follows:
Best Movie: Inception Best Actor: James Franco [...]
I can barely contain my indifference to the Oscars, but for some people, watching someone else’s industry awards is the highlight of their February, and who am I to argue.
Over the past 12 months or so, we’ve had the general election predicted by [...]
Every marketer should have a pretty good idea about who their ideal customer is. That’s their job. Being able to identify a narrow prospect pool from within the wider population is important, because it means that a more targeted sales message can be used, and thereby increases [...]
At first, I didn’t get Quora at all, it was just another Q&A website, and who needs one of them?
There are plenty of Q&A websites out there, and whether you are looking for specialist knowledge about programming, or just general trivia, [...]
Tweet…without analysis
That might seem a little bit dramatic, but its true. In the truest sense, data are the basic raw numbers that underlie things. Without context, they are worthless. Here are some data:
19, 15, 34, 13, 17, 25, 22
That’s not going to be very helpful to anyone. Sure you [...]
Today is St Valentine’s day – or Hallmark cards day if you’re a cynic. It’s the one day of the year where you can get away with stalking in real life rather than on Facebook, and the one day of the year where you should feel completely [...]
Yesterday the New York Times published a story about how a large US retailer had apparently been engaged in some fairly dodgy link buying as part of their SEO activity and consequently been hit by the Google Ban Hammer. Predictably there followed a [...]
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- Spent about 8 hours on various trains today. Might spend the weekend finishing my teleporter.2013/06/11 09:15
- Biggest change in iOS7 Seems to be Default Bing. Pretty massive news given Apple's marketshare2013/06/10 13:02
- Leaving #sascon a bit earlier than I'd wanted, but great fun so far and very useful.2013/06/07 01:03
- I'm presenting at #sascon later this morning. Come and say "Hi" if you're around. Don't say anything else though. No time to talk...2013/06/06 22:34
- Yes, we're small and insignificant against the eye-watering scale of space.
http://t.co/AWuKCXWfAp2013/06/03 00:43
- Spent about 8 hours on various trains today. Might spend the weekend finishing my teleporter.
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