Currently viewing the category: "real world"

Orange Customer Services: Unhelpful, Rude, Arrogant

By On March 11, 2013 · 1 Comment

Orange Customer Services are unhelpful, truculent, dishonest robots with no concept of customer care.  They’re not my favourite people at the moment.  In addition to the above, I’ve found them evasive, uninformed and unempowered, and the experiences I’ve had are of a team who are de-motivated to [...]

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Conversion Friendly Web Design

By On September 19, 2011 · 2 Comments

There was an interesting story on The Independent today that cited a study about how badly designed websites have cost businesses around £500 million in sales over the past 3 years.  At first glance, that’s a statistic that makes you think that the phones [...]

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Why Fake Reviews are a Bad Idea

By On September 5, 2011 · 2 Comments

Behavioural research is big business.  Every year, millions of pounds are invested in customer research ahead of product launches.  Focus groups, customer panels, beta tests are all used, and all have a place in the product development cycle. The more a business knows about how the market [...]

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news and privacy

By On July 6, 2011 · 1 Comment

A while ago, I posted about the importance of privacy, and controlling how your personal information is being shared and used by the services that you engage with on line.  Over the past few months since I wrote that post, we’ve seen the furore about [...]

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SAScon 2011 / Social Commerce

By On May 31, 2011 · Leave a Comment

If there was a single theme to SASCon 2011, it was  the convergence of different digital disciplines.  How web development skills can be leveraged for SEO, how paid and natural search can work more closely with online display, and how proper use of analytics data can inform [...]

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Abiding Themes 8 / Increasing Website Speed

By On May 23, 2011 · Leave a Comment

Back in March when it was announced that Larry Page would be taking the reigns at Google as CEO there was an interesting profile about him in Wired Magazine that had a lot of focus on his obsession with measuring things.  Google itself has always [...]

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5 reasons why your Social Media Campaign is Shit

By On May 12, 2011 · Leave a Comment

Hey there hipster, the chances are that if you’re reading this, you’ve got some kind of internet thing going on, and you’re spending a lot of time reaching out to users and trying to get them to engage with your online presence in new and exciting ways. [...]

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Patent Trolls, Greed and Naivete : It’s Legal Season

By On April 15, 2011 · Leave a Comment

You can always be certain that when talk turns to money, particularly large amounts of money, that interest will be piqued, and ordinarily reasonable people will start to look at where their share of the pot is.

This week we’ve seen a couple of fairly outrageous claims [...]

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Online Brand Protection

By On April 7, 2011 · Leave a Comment

The rapid growth in social media and the ability for users to post content to the web has grown exponentially in the last few years to the point where roughly 40% of the population are now active on Facebook.  For any business, this presents a massive risk. [...]

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$75 Trillion … WTF

By On March 25, 2011 · Leave a Comment

Thanks to the increase in high quality streaming services like Spotify, BlinkBox, and LoveFilm, file sharing looks like it might have started to decline recently, however that hasn’t stopped the music industry from filing a frankly ludicrous claim [...]

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