What are Facebook / Twitter Worth?

There have been a lot of rumours flying around over the last couple of weeks about Twitter having a valuation of around $10 billion.  That’s quite a lot of cash for a company that supposedly lost around $40 million last year, and is forecast to do about $150 million in advertising revenue in 2011 according […]

Data are useless

…without analysis That might seem a little bit dramatic, but its true.  In the truest sense, data are the basic raw numbers that underlie things.  Without context, they are worthless.  Here are some data: 19, 15, 34, 13, 17, 25, 22 That’s not going to be very helpful to anyone.  Sure you can do things with it, but unless you […]

The Dark Side of SEO gets in the Headlines

Yesterday the New York Times published a story about how a large US retailer had apparently been engaged in some fairly dodgy link buying as part of their SEO activity and consequently been hit by the Google Ban Hammer.  Predictably there followed a mass debate on Twitter and the various SEO forums about the rights […]

Why celebrities get Twitter right, and you get it wrong

I follow a couple of celebrities on Twitter, and I expect that you do the same.  In fact, I’m pretty confident that almost everyone who uses Twitter has at least a couple of superstars in their following folder.  I guess that there are even people who signed up for Twitter solely to get their dose […]

It’s Not You, it’s Me

Have you ever been out for a drink with someone who spent the whole evening talking about themselves?  If you have, the chances are that the next time they offered, you found a good excuse why you couldn’t go. A person who only talks about one thing is dull.  A person who only talks about […]