I wrote a post yesterday on the Latitude Digital Marketing blog about the introduction of Google+, in which I touched on some of the exciting features that Google are bringing to the market. Following on from the relatively disappointing Buzz, which appears to have gone much the same way as Jaiku, and Google Wave, which […]
Monthly Archives: June 2011
Is there such a thing as a bad SEO client?
I read a recent post on SEOMoz that talked about the warning signs of a bad client. It’s a thought provoking post, and while I was reading it I found myself nodding along, thinking about all of the times where I’ve come up against a client who either didn’t get what I was doing, or […]
Rule #1 / What goes up, must come down…
Ultimately, every great power wanes. Growth gives wealth, wealth creates decadence, decadence builds into stagnation, and stagnation leads to decline. Whether over centuries like the Roman Empire, or in the blink of an eye like MySpace, a position of power is temporary. Sooner or later, someone will come along with something better, be hungrier, and […]
Taming the Panda
Over the past couple of months I’ve been involved in a lot of discussions about the Google Panda Update at conferences and also as part of work I’ve done providing material for a couple of magazines. Despite having been originally rolled out back in February in the US, and April in other territories, Panda remains […]
Better To Do Lists
In SEO, the biggest factor that can impact on success is the amount of time you can spend on your activity. Whether it is time you want to spend writing content, sourcing links, or performing analysis on your traffic to find new opportunities for gains, the key factor is time. The more efficiently you can […]
Twitter Chats – skipping the noise
Twitter’s greatest strength is also it’s greatest weakness. The eclectic nature of the stream of consciousness micro posts that flows across your page contains everything from celebrity gossip and breaking news through to updates from friends and industry insight. A user that follows a lot of people follows a lot of noise, and will often […]
iGaming Social Media and SEO Session
I was at the iGaming Supershow in Dublin a couple of weeks ago where I was speaking on a panel about social media and how the online gaming industry can use it more as part of their marketing mix. Alongside me on the panel were Paul Reilly of Media Skunk Works, and Jesper Soegaard of […]
How to add Google +1 to a WordPress Blog Manually
Here’s a quick way to add the new Google +1 button to a WordPress blog manually. Step 1: Get Your Code Pop over to Google’s Page about +1 and select your button style and then copy the code provided into your favourite text editor: Step 2: Edit Your header.php File Navigate to Appearance -> Editor […]
Why Google Bought PostRank
There’s already been plenty said about the the process of overlaying “people” data onto “web” data which is at the core of Google’s move into a more social web, and although the big news this week was that the +1 button has now been launched for websites, Google’s acquisition of PostRank could be a much […]